Introducing Fashion Theory by Reilly & Andrew University of Hawaii & Manoa & USA

Bloomsbury Publishing PLC
Introducing Fashion Theory by Reilly & Andrew University of Hawaii & Manoa & USA
Introducing Fashion Theory by Reilly & Andrew University of Hawaii & Manoa & USA
Product Specifications
  • Title: Introducing Fashion Theory by Reilly & Andrew University of Hawaii & Manoa & USA
  • Author: Reilly & Andrew University of Hawaii & Manoa & USA
  • Publisher: Bloomsbury Publishing PLC
  • Binding: Hardback
  • Design Industrial and commercial arts illustration
  • No. of pages: 160
  • Dimensions (approx. mm): 177 x 252 x 18

Product Description

How does a style become a fashion? Why do trends spread and decline? Introducing Fashion Theory explores these questions and more to help you quickly get up-to-speed with fashion theories from scarcity to conformity through clear practical examples and fascinating case studies.

This second edition re-titled from Key Concepts for the Fashion Industry includes expanded coverage on cultural appropriation corporate greenwashing and the criminal world of counterfeit goods.

- Illustrated examples from Apple's post-postmodernist iWatch to Savage X Fenty's body image message on diversity


- Covers core fashion theories from trickle-down to trickle-up to political dress and conspicuous consumption


- Filled with learning activities key terms chapter summaries and discussion questions to inspire and inform