Heartland TV: Prime Time Television and the Struggle for U.S. Identity

NYU Press
Heartland TV: Prime Time Television and the Struggle for U.S. Identity
Product Specifications
  • Title: Heartland TV by Victoria E. Johnson
  • Author: Victoria E. Johnson
  • Publisher: New York University Press
  • Binding: Paperback / softback
  • Film TV & radio
  • No. of pages: 262
  • Dimensions (approx. mm): 229 x 152

Product Description

The Midwest of popular imagination is a Heartland characterized by traditional cultural values and mass market dispositions. This book examines the centrality of this myth to television's and development programming and marketing appeals and public debates over the medium's and its audience's cultural worth.