A Grammar of Typography

The complete guide to achieving classical book design with a keyboard and screen.

Distinguished designer Mark Argetsinger guides the reader through a series of chapters that deal, sequentially and comprehensively, with every aspect of modern book design and production - from the choosing the proper typeface and leading of type, to the choice of text paper and specifications for binding. Whether a novice or an expert, readers will gain a deeper appreciation for text, and all its rules of form, that can make words on a page a joy to the eye.